Let me summarize. It's like an AWD Accord. It's less elegant than a Rolls Royce. If you are a hermit living in a region that gets a lot of snow, there is no better car in the world for you than a Subaru.
So quirky cars that are too small, get poor gas mileage, and are inadequately marketed have, in the midst of a recession that has KO'd other car companies, inexplicably appealed to an additional 15% of the automotive buying public in 2009.