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Discussion Starter · #1 ·
Sorry if there's another thread somewhere on this topic already.

I had some rather disappointing negotiations today here in SoCal for a dark blue Sport that I liked. The MSRP was $31,761 and the price quoted was $29,951 and they were unwilling to negotiate. I have had an 'expert' acquaintance tell me that at least 10% under MSRP is reasonable - so tried to get close to that but the dealer just thanked me and that was that.

What have other folks paid?

Thanks!
 

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2021 Forester Limited
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MSRP of $31,761 is an invoice of about $29,500. They are charging you $500 over invoice and most folks are getting $500 - $1500 UNDER invoice.
 
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