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I did a focus group concerning the experience of shopping at a Subaru dealership. There were 10 of us present. The group was very diverse in age, education and income. The funniest part was the only STi owner was a cute girl named Amber.

The overall opinion was the experience was excellent. Everyone seemed very pleased with the entire procedure. The only area that people complained about was the paper work and they blamed goverment regulations instead of the dealers.
 
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