Toyota up top but Scion at the bottom...Weird...
What an odd list.... Jeep is no surprise though....Chrysler needs to be at the bottom too IMO.
What an odd list.... Jeep is no surprise though....Chrysler needs to be at the bottom too IMO.
“The key word here is ‘perception,’ as influenced by word-of-mouth, marketing, and hands-on experience. Often, perception can be a trailing indicator, reflecting years of good or bad performance in a category, and it can also be swayed by headlines, such as Subaru and Tesla garnering awards, or brands being caught in widespread recalls, such as Honda, Jeep, and Toyota.”
It may have nothing to do with quality or reliability, but it is what drives sales. People don't buy cars based on scientific research, but based on how they "feel" about a brand.That article is pointless... it's all based on a perception survey and has nothing to do with actual vehicle quality.
To quote straight from that page:
The list isn't scientific in any way, and consumer reports says that outright. They simply poll random samples and ask them how they "perceive" a certain brand having done no research. It isn't meant to say "Brand A is better than Brand B."
On the other hand, it gives a nice insight to how the average consumer sees things. MB is considered quality/reliable for many people, even though the are 15/26 for reliability according to CR. Also, for the first year, Subaru is perceived as the second safest brand (crash testing). Subaru has never been high on that list before, despite the actual safety accomplishments they have made.
In conclusions, it is more of a study looking at how bright (or not) consumers are....
Subaru has done a great job exploiting crash tests results to present itself as a very safe car. But it a double-edged sword. One major mistake (safety recall) can result in a flood of lawsuits due to "misleading advertisement". Some car manufacturers have learned this lesson the hard way.Also, for the first year, Subaru is perceived as the second safest brand (crash testing).
Very interesting read. If you just look at crash test ratings, Subaru appears to be right at the head of the pack but looking at real world statistics, Subaru doesn't look near as good. The one stat that surprised me the most was for small SUV average fatality rate which is 31. Forester was 45, RAV 4-33 and CRV was only 7. How can there be such a difference between crash test ratings and actual safety in real world crashes? I thought Subaru was much safer than most brands, now after reading this, I'm not so sure.Subaru has done a great job exploiting crash tests results to present itself as a very safe car. But it a double-edged sword. One major mistake (safety recall) can result in a flood of lawsuits due to "misleading advertisement". Some car manufacturers have learned this lesson the hard way.
Subaru's real safety track is a mixed bag. If you look at historical fatality rates by car model, several Subaru models are worse than industry average for vehicle class. So crash tests and anecdotal evidence from brand fans tell only part of the story.
For example, industry average midsize sedan fatality rate is 51 death per 100,000 registered cars. Yet Legacy fatality rate is 83, second worse in the category. This is in spite of being "top safety pick" for years. For comparison, Accord is 19 (best in class) and Camry is 46.
Small SUV industry average fatality rate is 31. Forester is 45, again much worse than industry average. For comparison, CRV is 7 (outstanding) and RAV4 is 33.
In contrast, Mercedes Benz not only scores high in crash tests and has traditionally made safety one of its top priorities, they also consistently have among the lowest fatality rates in most vehicle categories. Other companies that consistently score high are Honda and Ford. Few people would think of Ford as above-average safety, yet they have among the lowest fatality rates in many vehicle categories. In spite of this pretty good track record Ford does not advertise safety a lot because in the past they were bitten pretty hard when safety claims backfired.
Net, crash tests are a good indicator, but only tell part of the story. And it is VERY RISKY to use safety in advertising, because it exposes you to HUGE financial liability. Misleading advertisement on gas mileage, like what Hyundai did, will cost you few hundred dollars per car. A lawsuit due to supposedly false safety claim can escalate into billions.
One thing that hurts Subaru is that they are popular in areas with bad winter driving conditions, increasing the overall number of accidents per 100,000 registered vehicles.Very interesting read. If you just look at crash test ratings, Subaru appears to be right at the head of the pack but looking at real world statistics, Subaru doesn't look near as good. The one stat that surprised me the most was for small SUV average fatality rate which is 31. Forester was 45, RAV 4-33 and CRV was only 7. How can there be such a difference between crash test ratings and actual safety in real world crashes? I thought Subaru was much safer than most brands, now after reading this, I'm not so sure.
Is that a fact? Wait no, it isn't. While many people do buy a car based on perception, many also do their due diligence in researching their next purchase based on scientific facts. If no one did, there wouldn't be safety tests, motor trend awards, consumer reports recommendations, etc.. Many of these establishments use scientific facts to back their claims so I think your statement is quite off.It may have nothing to do with quality or reliability, but it is what drives sales. People don't buy cars based on scientific research, but based on how they "feel" about a brand.
You own a Honda?I have tested several Subaru models from different years and I never liked the steering / handling / braking performance. I think Subaru's driving has always been sub-par comparing to similar class vehicles. Hondas on the other hand have superb handling. The same can be told about Mercedes. Subaru may have great crash test results, but the driving characteristics are questionable.
It doesn't matter what you think, statistics don't lie. Honda's fatality rate is several times lower than Subaru. Maybe Subaru is the preferred brand of really bad drivers.The majority of those who own Subarus, including myself, think completely the opposite.
No, you got it wrong, it's not what I think, it's the majority of what Subaru owners think :icon_wink:It doesn't matter what you think, statistics don't lie. Honda's fatality rate is several times lower than Subaru. Maybe Subaru is the preferred brand of really bad drivers.
And I don't own a Honda, BTW.
You own a Honda?
Honda's are the foremost most boring vehicle on the road today.
Needless to say the above is your opinion and you opinion only.
The majority of those who own Subarus, including myself, think completely the opposite.
Calm down guys, if this keeps up I will close this thread.It doesn't matter what you think, statistics don't lie. Honda's fatality rate is several times lower than Subaru.
And I don't own a Honda, BTW.